The ruling TMC in Bengal, which recently faced criticisms over Birbhum killings and a series of rape cases, has decided to launch a mass outreach programme from May 5, the first anniversary of the the Mamata Banerjee-led government’s third tenure in the state.

According to TMC sources, the programme, yet to be christened, would, in all likelihood, give common people an opportunity to register the complaints and grievances, much like the successful ‘Didi ke Bolo’ (Tell Didi) initiative.

During a meeting with the party leaders last month, Chief Minister and TMC supremo Mamata Banerjee had said that the party would float an outreach initiative soon.

The sources also said that the new programme was the brainchild of TMC’s political adviser and strategist Prashant Kishor and his I-PAC team.

A senior TMC leader said on the condition of anonymity that the campaign was aimed at channelising the energy of cadres, who had mostly been sitting idle after last year’s assembly polls.

During a meeting with the party leaders last month, Chief Minister and TMC supremo Mamata Banerjee had said that the party would float an outreach initiative soon.

The sources also said that the new programme was the brainchild of TMC’s political adviser and strategist Prashant Kishor and his I-PAC team.

A senior TMC leader said on the condition of anonymity that the campaign was aimed at channelising the energy of cadres, who had mostly been sitting idle after last year’s assembly polls.

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During a meeting with the party leaders last month, Chief Minister and TMC supremo Mamata Banerjee had said that the party would float an outreach initiative soon.

The sources also said that the new programme was the brainchild of TMC’s political adviser and strategist Prashant Kishor and his I-PAC team.

A senior TMC leader said on the condition of anonymity that the campaign was aimed at channelising the energy of cadres, who had mostly been sitting idle after last year’s assembly polls.

In the first phase of ‘Didi ke Bolo’, a helpline number and a website ‘didikebolo.com’ were launched by Banerjee. Hundreds of TMC leaders and MLAs had visited villages and towns to address grievances of people.